The distribution of shipments in conjunction with customer relationship management is subject to higher individual requirements than shipments in the B2B area. Individual customer concerns can be taken into consideration in the delivery of the shipment as well as – and above all – country-specific requirements.

For all of Europe, arvato services offers distribution via the direct entry method. Each shipment therefore has the country-specific look & feel, thanks to local postal markings, local post office boxes for returns management, or even local return addresses. This gives end customers the feeling of receiving the shipment from within their own country. arvato services handles all coordination with the corresponding local postal companies, which are responsible for final delivery to the end customer.

Furthermore, online and offline reporting provides transparency regarding the IT data flow, CRM fulfillment performance, and all items in stock.

Individual print-on-demand solutions

In order to make the appeal to the customer even more personal and thus more effective, we offer print-on-demand solutions to our customers.

In the case of print-on-demand, certain media are maintained only in electronic form. They are actually printed only when needed, and individualized customer content can also be added at that point. For instance, the name of the end customer is printed, or specific catalog elements are customised and put together for the respective end customer.

This print-on-demand process can be perfectly coordinated with the standard CRM processes. In addition to making CRM activities more effective, this also makes it possible to reduce warehousing, production, and waste costs to the absolute minimum. The decisive advantage for the manufacturer is increased flexibility, which, in the final analysis, allows the manufacturer to maintain a reliable supply at distinctly lower inventories – or even provide increased reliability.